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Lesson 1 – part 3 – More introduction

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Digg, YouTube, MySpace… from a marketing perspective… they can help get publicity at no or low cost. Click to view the video below, which contains more useful background, including a little about how the Blendtec company used social media to promote their brand and products. It also discusses how to tailor your message to fit into the social media paradigm, of what type of marketing the users of these types of sites might be open to.

The video is 6 1/2 minutes long.


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